Unnameable Media

Series

Project: Abbey Road

Apple, EMI, publishing rights and rumor: the business and myth machinery behind the Beatles.

9 parts, about 1 hr 45 min of reading. Start with part 1

  1. 1
    Project: Abbey Road

    There are bands that become popular, and then there are bands that stop behaving like bands.

    4 min read

  2. 2
    Before Steve Jobs, the Beatles Had an Apple Store — Then They Gave Everything Away

    Long before Steve Jobs turned the Apple Store into a cathedral of glass, aluminum, pale wood, and controlled consumer desire, another Apple opened a shop in London. It belonged to the Beatles, stood at 94 Baker Street, covered an…

    13 min read

  3. 3
    Magic Alex: The Man Who Promised the Beatles the Future and Built Them a Studio That Barely Worked

    By the end of the 1960s, the Beatles had enough money, fame, and cultural authority to ask a dangerous question: why should they have to wait for the future to arrive? They had already helped transform recording, fashion, film…

    12 min read

  4. 4
    John Lennon Invented a Country Because the United States Was Trying to Deport Him

    In the spring of 1973, John Lennon had a problem that fame could not solve. The United States government had ordered him deported, his immigration lawyer was fighting through a maze of statutes and administrative decisions, the…

    13 min read

  5. 5
    How a Detroit Radio Call Turned Paul McCartney Into a Dead Man

    On October 12, 1969, Detroit-area disc jockey Russ Gibb was working at WKNR-FM when a caller brought him an irresistible piece of radio. The caller claimed that Paul McCartney had died years earlier, that the Beatles had secretly…

    12 min read

  6. 6
    Sosumi: How the Beatles’ Apple Fought Steve Jobs’ Apple for Nearly Thirty Years

    For years, millions of Macintosh users had a tiny joke hidden inside their computers. Open the Mac sound settings, choose the alert named “Sosumi,” and the machine would play an ordinary little electronic chime whose name made…

    13 min read

  7. 7
    Paul McCartney Told Michael Jackson to Buy Publishing. Then Jackson Bought the Beatles.

    Before Michael Jackson owned the publishing rights to hundreds of Beatles songs, he was sitting in recording studios with Paul McCartney making pop records. The two were friends, collaborators, and two of the most recognizable…

    12 min read

  8. 8
    Mark Staycer, Let Him Be, and the Strange Afterlife of John Lennon

    Mark Staycer did not need a secret identity to have an extraordinary story. He was a Michigan radio personality, a lifelong Beatles obsessive, and a John Lennon tribute performer whose resemblance, voice, timing, and knowledge of…

    12 min read

  9. 9
    How AI Helped Finish the Last Beatles Song Without Creating a Fake John Lennon

    When the Beatles announced “Now and Then” in October 2023, one word almost immediately threatened to distort the entire story: AI. Headlines described an “AI Beatles song,” social media users imagined a computer-generated John…

    14 min read